Top 5 Things to Give Away on your website.

1.  A free PDF, audio, or a video. Give them a report on something or a brief guide on something.

2.  A coupon or discount code. This is perceived as almost as good as cash, especially if they plan on buying.

3.  Access to a forum or discussion area. People will sign up just to get access to advice and conversations in the private area.

4.  A web application. For example, give away a tool that lets homeowners calculate their mortgage amortization.

5.  A guide to buying something. For example, write a buyer’s guide for choosing which Android phone to purchase.

BONUS ITEMS:

1. A checklist. For instance, give people a checklist on what to look for when buying a new computer.

2. A free preview. For example, give people the first chapter of your book for free.

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